Take a seat, cuppa at the ready and bar of chocolate if you like .... for another inspirational session with another real heroe Kera of Scruffy OWL.
I met with one part of the‘Urban’ duo don’t actually love this word… it seems to me, this was a term used for pigeon holing what black people do… that’s in my opinion. Now its turned around to address the youth culture …. What does it really mean?? Note to self do not pigeon hole!! Anywho I digress and regress.
I meet Kera part founder of Scruffy Owl, and all round creative explosion.
Kera Modelling one of her Scruffy OWL tees.
With a mother who designed jewellery, she encouraged Kera to follow her talented juices. Kera is a free spirit, oozes charm and is casually exquisite which is reflected in her character.
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| Hair by Moody Manes, Make Up Ru MEL |
Along with Scruffy Owl, she coifs hair through Moody Manes, her mobile stylist business and is now learning to tattoo which should emerge in six months! All this energy falls under her brand Kinetic Moodz – kinetic referring to waves that go on forever and Moodz, changing of moods. People… she came up with this name when she was 14!! I think this goes to show the talent which is bubbling under the surface, I look forward to her peak.
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| http://purpleferdinand.tumblr.com |
For those who don’t already follow on her on twitter you will find, she is on the pulse of all things unique, inspiring and non conformist: see picture to your left by Tortured Minds - tumblr. Re posted by Kera.
So her fashion story really began when in New York , London
29 yr old Kera went to an Art & Design high school in New York , Manhattan
She was flown back to blighty in her late teens, and then immersed herself as a Londoner - when interviewing Kera you can't but feel NYC is still in her heart, the odd twang or still slang slips through after nearly 10years.
She went on to study at the esteemed however infamous London College of Fashion – hers was an experience that made her want to throw fashion over the fence. After her depleting experience at the London College of Fashion (LCF), Kera went on to join the rat race… on her life's journey she met her partner, her kindred spirit. He didn’t really work in fashion however had an affinity with great design.An almalgation of both their beings Scruffy OWL was born:
She went on to study at the esteemed however infamous London College of Fashion – hers was an experience that made her want to throw fashion over the fence. After her depleting experience at the London College of Fashion (LCF), Kera went on to join the rat race… on her life's journey she met her partner, her kindred spirit. He didn’t really work in fashion however had an affinity with great design.An almalgation of both their beings Scruffy OWL was born:
Scruffy Other Ways of Libertion… ( this has become my favourite name in the universe !!).
The Scruffy – is a bit of an oxymoron .. you never find a scruff owl now do you !
Check out their facebook page click here.
Follow them on twitter http://twitter.com/#!/Scruffy_Owl
And you can purchase Scuffy OWL clothing through; http://urbfashion.co.uk/shop/
Scruffy OWL is heavily influenced by hip-hop and break dance and for me what runs through is a freedom of expression.Catering for both women and men, their tees are a steal at £24.99 and really wicked hoodies from £44.99( that tee below is my next purchase ! )
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| Fly High Hoodie £44.99 |
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Womens 80s rope chain T-shirt £24.99 |
PASSION .... Dance, her (nearly) 6foot statuesque height was her obstacle which is why she never pursued her first dream, however with her high school break dancing days (fortunately for us) brought Scruffy OWL
WORDS FOR THE WISE ... "don't let people, their insecurities or short coming in life dictate how you feel about your art and how you feel about yourself"
MOTIVATION....God, her christianity... "the road will never run smooth" but through all the twist and turns she keeps God in her life to get through.
ROLE Models .... her Mama , as mentioned previously, her Mama's artistry helped her raise Kera, her mother didn't let life mudane obstacles impact and as is in her mother now runs through Kera's veins was a great positive outlook on life.
what speaks to her in ART is Jean Michel Basquiat (one of my favourites), and other graffiti artist such as Bansky.
favourite DECADE 70's it all about "Peace, LOVE" and the all the other funky good stuff
'No one can make you feel inferior without your consent' Eleanor Roosevelt
Whist at LCF unfortunatley the tutors did have negative impact on her learning..... however the assurance that one day soon, she will reap sweet but silence vengeance to see one of her old tutors rocking Scruffy OWL tees !
Stayed tune for her imerging tatoo business, she has countless tat's, 9 and counting! I for one can't wait for more her Kenetic Moodz.
CIAO ;0)
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